Apple Pay – A Heads Up for Credit Unions

Austin Wentzlaff Banks, Credit Unions, Mobile, Mobile Banking, Mobile Payments, News, Payments Leave a Comment

This week Apple announced the iPhone 6 which included fingerprint authentication and a new payment service called Apple Pay. I have been keeping an eye on the emergence of the new payment technology, often referred to as the “Digital Wallet” from both a consumer and a business perspective. As a consumer, I have looked forward to the day when I …

The Recommendation Engine: Using Big Data to Improve Mobile Banking Applications

Austin Wentzlaff Banks, Big Data, Credit Unions, Geocoding, Marketing, Mobile Banking Leave a Comment

“…credit union members are being conditioned every day to expect more personalized information at their fingertips through all aspects of their lives. This information expectation will soon, if not already, be a top strategic priority…” – Paul Ablack, Founder and CEO of OnApproach Mobile banking is growing at an explosive rate as financial institutions and their members realize its convenience …

Big Data and Mobile Payments

Austin Wentzlaff Analytics, Banks, BI, Big Data, Business Intelligence, Credit Unions, Members, Mobile Banking Leave a Comment

“…wallets may generate substantial data that will lead to better member insights and possibly also profits.” – Kirk Drake, founder and CEO of Ongoing Operations, LLC  In a highly competitive financial services industry, credit unions are turning to mobile to survive and meet the ever changing demand of members.  Credit union members are flocking to their mobile devices to do …

How can Return on Investment from Mobile Banking be Measured?

Aaron Wang Analytics, BI, Big Data, Business Intelligence, Credit Unions, Decision Support, Mobile Banking, Reporting and Analytics Leave a Comment

“Midsize banks are falling behind in meeting the needs of the fastest growing demographic groups, millennials and minorities, especially in online, mobile and problem resolution,” –Jim Miller, Director of Banking Services at J.D. Power Mobile banking is top-of-mind for most credit unions in 2014 as they begin to realize the power it has on member interaction and satisfaction.  Mobile Banking …