Boost Your Credit Union Profitability:
Six Simple Ways to Keep Your Credit Card Top-of-Wallet
In this complimentary guide, you’ll learn:
- How you can take more ownership of your card program to grow your total revenue
- Why data analytics matter and how they can improve your credit card portfolio
- Why it’s so important to consistently market your program with a strategic targeted plan
Credit cards can be the most lucrative source of lending for credit unions – yet the programs are often underutilized. Up to 50% of net income for a credit union can be derived from credit cards.
To stay competitive and relevant in today’s world with your card program, it is crucial to take strategic action to keep your cards at the top of your members wallets.