Taking a Personalized Approach to Increase Member Engagement
RECORDED ON June 26, 2024
Taking a Personalized Approach to Increase Member Engagement
The data analytics revolution has provided credit unions with more tools than ever before to provide personalized experiences to members where they are, via any channel, be it physical or virtual. Using a data platform, advanced analytics and AI, your credit union can individualize messaging that provides members with the information, products and services they need, when they need it.
This webinar will:
– Review different ways of providing members with personalized messaging
– Discuss the benefits of providing individualized communications to members
– Examine the technologies that can assist in delivering personalized interactions
SPEAKERS FROM THIS SESSION
Daragh Fitzpatrick – SVP, Advanced Analytics
Avery Swiontek – Product Manager, Predictive Analytics
Mandy Zurbrick – Senior Marketing Consultant